Print Design, Strategy, & Services
If It Isn’t Broke, Don’t Digitize It
Rather than think of print marketing as dead, it’s better to think of it as changed — mainly because that’s what happened. The overall effectiveness of this marketing option depends on your target audience and their needs.
There are customers out there who still need traditional print design & marketing. Combined with digital strategies, this can be the one-two punch for their marketing success.
Call us today for a no-obligation consultation:
(301) 708-1401. Or, send us a note through our convenient contact form and we can schedule a meeting ASAP.
Among the various print advertising and marketing strategies out there, for every $167 spent on direct mail, U.S. marketers sell $2,095 in goods.
Print collateral needs to be an integral part of your company’s marketing strategy
A lot of technology exists to help businesses spread the word about their products and services. That means print advertising is dead, right? Not so fast, there are scenarios where print marketing performs better than online marketing. We know them, and our analytics quantify our experience.
The Resurgence of Print
Rather than think of print marketing as dead, it’s better to think of it as changed — mainly because that’s what happened. The overall effectiveness of this marketing option depends on your target audience. There are plenty of advantages to marketing through print:
- Better Credibility: If you advertise in a print publication with a great reputation, your company can get a boost in overall credibility through association. When consumers feel they can trust you, they’re more likely to want to do business with you.
- Longer Attention Spans: A person who reads print publications likely has the focus necessary to read an article in full from beginning to end. You can use that attention span to your advantage by targeting a more receptive consumer, one who pays attention.
- More Flexibility: Choose between a full-, quarter- or half-page print ad to send the perfect message.
Turn to Primera Marketing Group when you’re ready to compete via multiple marketing channels.
Get in Touch: (301) 708-1401
We Are a Digital Marketing Agency Adept At Reaching Both Local and National Customers
Located in Columbia, Maryland, Primera Marketing Group has both a local/regional reach and an extensive national reach as well. Because we know that businesses find success with a multi-channel approach, we also suggest reviewing our other services as well:
Learn more about our full stack of marketing solutions
Instead of trying to sell you a service, our goal is to connect your needs with our solutions so we can collaboratively work together to grow and sustain your business. Ready to get started? Call or email today for a no obligation consultation!